THIS IS UPPLEVELSEBLOGGEN
From hidden street food stalls to breathtaking mountain views – we bring our readers along for the journey.
We’re Daniel and Maria, the duo behind Upplevelsebloggen, one of Sweden’s most read travel blogs. Most of the time we travel together, and Daniel puts our shared adventures into words, mixing honest reflections, practical tips and photography that captures the feeling.
With over 15 years of experience creating engaging online content, we reach thousands of readers every week through Upplevelsebloggen’s travel stories, an active Instagram feed and a YouTube channel. Alongside this, Maria’s popular food blog connects with a loyal audience of home cooks, foodies and restaurant lovers. Together, our blogs offer partners access to two complementary audiences with minimal overlap, where travel and food often meet.
For partners, that means more than just one collaboration – it’s access to two strong, non-competing platforms with unique audiences and minimal overlap. Together, our blogs and channels reach a wide range of engaged readers across travel and food.
This media kit contains our latest statistics, updated in September 2025.
Partnering with us means reaching two engaged and complementary audiences – passionate travellers and dedicated food lovers. Through our travel blog, YouTube channel, Instagram, and Maria’s food blog, we share stories that inspire people to explore, taste, and discover – whether it’s booking a trip, finding a new favourite restaurant, or trying a recipe at home. Our readers and viewers trust our recommendations because they come from real journeys, authentic flavours, and honest experiences.
For collaborations or partnerships, email us at daniel@upplevelsebloggen.se.
Press trips
Press trips over the years include Vietnam (2025) and Tunisia (2025); Mecklenburg-Vorpommern (2023); Åland (2022); Bangkok, Örebro and Kristianstad (2019); Berchtesgaden (2018); Mauritius (2018); England (2017, 2018), Wales, Flanders and Kotor (2017); Åre (2016); and Paris CDG (2016).
Collaborations
Selected collaborations over the years include Vietnam Airlines (2025), Discover Tunisia (2025), Germany Tourism (2023), DiscoverCars.com (2023), Visit Åland (2022), Turistrådet Västsverige (2021), Tourism Authority of Thailand (2019), Örebrokompaniet (2019), Visit Kristianstad (2019), Bergerlebnis Berchtesgaden (2018), StevePerryman.se (2018), Air France KLM (2016, 2018), Visit Britain (2017), Brussels Airlines (2017), Visit Flanders (2017), Visit Kotor (2017), Holiday Club Åre (2016), Destination Östersund (2016-), Osprey and AddNature…
…and more.